At first glance, the Hive-Inn resembles a colorful set of
stacked blocks that are reminiscent of the fun-yet-challenging game,
Jenga. They are much than that, of course, and the individual elements
make up a proposed hotel concept by Hong Kong-based architects at OVA
Studio. The building, designed for the Radical Innovation Awards, is
composed of recycled shipping containers whose modular design allows for
rooms to be traded in and out without disturbing the surrounding
containers.
This clever concept presents extensive branding opportunities. Since
portions of the hotel can be changed, containers could be temporarily
sponsored by companies like Ferrari, who would decorate the space inside
and out. It would give fans of the product the opportunity to live in a
place that’s crafted with a brand's unique sensibility and aesthetic.
As different partnerships begin and end, the exterior would always have
something new for you to see.
Although presented as a hotel, the architects see other possibilities
for Hive-Inn. They envision it for use in emergency housing or medical
care units. Mobile apartments or offices are another option. Imagine if
your home traveled with you as you moved from one country to another -
you'd never be far from a warm, familiar place.
Via My Modern Met
Fuente Original
http://www.mymodernmet.com/profiles/blogs/hive-inn-ova-studio
No es soló lo que hacemos sino como lo hacemos.
No hay comentarios:
Publicar un comentario